Wind

Connecting new immigrants and international students to food that is familiar

  • Role

    • Project Manager, UX Researcher & Designer
  • Timeline

    • September 2017 - December 2017
  • Contributions

    • SME interviews
    • Semi-structured interviews
    • User research and insights
    • low-to-high fidelity wireframes
    • application map
    • interaction flows
    • UI specs
  • Tools

    • Sketch
    • Illustrator
    • InVision
    • Principle

The Challenge

How might we provide everyone access to food they want?

WHAT IS THIS?

Many immigrants and temporary residents in the greater Seattle area are trapped in food deserts- traditionally defined as areas where it’s difficult to buy affordable fresh, or wholesome food. The most notable one being South King County where large numbers of residents are low-income immigrants and refugees with poor English competency. For this populous community, a trip to an ethnic market without a car is often 1-2 hrs by bus. The same trip might be a 20 minute car ride. To address this issue, we created Wind, a mobile application connecting new immigrants to friendly neighbors who are shopping at the same stores for food.


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